The company is now recommending Swiss shoppers use other Amazon sites in Europe like Amazon.de, Amazon.fr or Amazon.co.uk. The impact of the move is estimated to be CHF 65 million compared to an estimated 575 million Swiss francs in deliveries from amazon.de, for example. However, it’s more a matter of choice as Amazon.com has items that cannot be found on Amazon.de. Those products include hard-to-find books, records and antique items.
Amazon has had more than 12 months to find a solution for changes to the Swiss VAT system but has been unable to do so. A spokesperson for the Swiss tax authorities said that by stopping deliveries to the Swiss market from the US, Amazon would not be dodging VAT as this would be payable when deliveries were made to Switzerland from its EU sites.